The award has been presented in recognition of Farnell element14’s excellent work around new product introduction and expansion of its existing ranges. The award was presented on November 13, 2012 at the electronica Exhibition in Munich, Germany.
Farnell element14 is running a program with Omron Electronics Components Europe to ensure that they have the most comprehensive range of products to accelerate growth in EMEA.
Amongst the new product introductions includes Omron’s D6T infra red thermal sensor which can be used in a multitude of applications (including building automation and security) to sense heat, movement and position. Farnell element14 is one of Omron’s first distributors to introduce this leading technology.
Neil Harrison, President of Farnell Europe, said: “We are delighted to be recognised by Omron Electronics Components. Our two companies have shared a highly successful working relationship for just over 20 years and this award further strengthens that. We have worked tirelessly this year to continue to grow our range of Omron products and we have seen the result through our sales channels.”
Alex Grout, European Distribution Manager from Omron Electronics Components, said: “We are very satisfied with the work Farnell element14 has carried out in expanding the product portfolio. Without question, it is one of the largest ranges of any distributor. Their strategic approach to this process has strengthened our working relationship which will ultimately result in increased sales for both parties.
“The level of commitment that Farnell element14 has displayed by positioning Omron Electronic Components as a strategic partner clearly shows the drive and focus on developing sales and ensuring the widest choice of Omron’s relays, switches, connectors and sensors are available online.”