Farnell element14 has been rewarded for its creativity and commitment in Digital Marketing by Tektronix, a leading supplier of test and measurement equipment.

One of the schemes recognised by the Tektronix Business Excellence award for Digital Marketing is the exclusive Tektronix refer and reward programme introduced by Farnell element14 in January in the UK and Germany. The scheme offers customers a reward of up to £500 to spend on qualifying products when recommending customers to purchase Tektronix via Farnell element14.

The award was presented at the Tektronix partner event in Nice last week (4 – 8 March) and is for its activity in Europe, the Middle East and Africa.

Farnell element14 was recognised for its open minded approach, creativity and commitment in supporting Tektronix with its digital marketing activities particularly referencing the willingness to try new ideas.

Mike Buffham, Director of Supplier and Product Management at Farnell element14, said: “I am delighted with this award and wish to thank the entire team. The web is our future and I am extremely pleased that Tektronix recognise us for leadership in this space. As part of our ongoing strategy in multichannel we plan to build on this award and drive even harder.”

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