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Arrow Electronics

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Arrow Electronics (www.arrow.com) is a global provider of products, services and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Headquartered in Melville, N.Y., Arrow serves as a supply channel partner for approximately 700 suppliers and 140,000 original equipment manufacturers, contract manufacturers and commercial customers through a global network of more than 300 locations in 50 countries and territories.

Arrow Electronics has signed up to distribute Cypress Semiconductor’s newly acquired Internet of Things (IoT) portfolio, comprised of state-of-the-art Wi-Fi, Bluetooth and ZigBee RF technologies. Cypress gained these technologies when it acquired Broadcom’s IoT division. This deal followed Broadcom’s acquisition by Avago. “We look forward to leveraging Arrow’s technical, marketing, sales and logistics expertise to enhance Cypress’ already-sizeable footprint in the fast-growing IoT market,” said Kamal Haddad, senior director of worldwide distribution sales at Cypress. “Our expanded relationship with Arrow will help us reach new customers and verticals that are driving exciting new connected technologies forward.” In addition to distributing Cypress’ new portfolio of advanced, ultra-low-power wireless communication technologies, Arrow will also help Cypress grow its newly acquired Wireless Internet Connectivity for Embedded Devices (WICED) brand, which supports the development of IoT devices from conception to production by providing forums, development kits and other information for customers, partners, programmers and…