Avnet Abacus has strengthened its power and battery offering. It has signed a franchised distribution agreement with RRC, a global supplier of power supplies, batteries and battery charging technology.

This agreement builds on the existing relationship between the two companies, providing access via Avnet Abacus in Europe to RRC’s range of standard and custom battery packs, which are developed using cutting-edge lithium-based technologies. These are complemented by a selection of standard, platform and custom battery chargers. RRC products are targeted for use in diverse sectors, including military, medical, industrial and consumer applications.

“We have been working with the Avnet Abacus sales & application teams for some time, and have been very impressed by the technical knowledge of their product specialists and the efficiency of their logistics,” said Michael Müller, Area Sales Manager at RRC. “This formal agreement will enable us to work more closely together to create growth opportunities in Europe for our batteries and battery charging lines.”

“RRC develops trendsetting power solutions that provide engineers with distinct competitive technological advantage,” said Tim Parker, Battery Products Manager, Avnet Abacus. “Our role as an RRC franchised distribution partner is to introduce these latest product innovations to customers, using our experience and knowledge in battery technology to help them find the best fit for their projects.”


Comments are closed.