NXP is throwing its weight behind Digi-Key’s volume production strategy. Citing increasing customer demand, NXP will be offering a broad, high-mix supply of in-stock components.
“Digi-Key has long been a trusted partner in reaching a global customer audience,” said Pierre Laboisse, Senior Vice President at NXP Semiconductors. “We see tremendous value in Digi-Key’s hybrid model as a means of reaching a more diverse production audience. We look forward to growing this partnership in the coming years.”
As trends in distribution have necessitated on-demand resources, as well as greater speed and flexibility in the supply chain, NXP saw value in positioning Digi-Key as a key partner in accelerating global growth.
“Digi-Key provides an exceptional value for our global business customers,” said Mark Zack, Vice President, Global Semiconductor Product at Digi-Key. “This partnership will enable innovative component suppliers such as NXP to offer a more complete, ‘Prototype to Production,’ supply-chain solution.”