Rutronik-PanasonicRutronik Elektronische Bauelemente GmbH and Panasonic Industrial Europe GmbH have extended their franchise contract on a pan-European basis at electronica. It includes components, batteries and optical disc drives. Both companies have worked successfully together for many years.

With it’s products specifically designed for the need of industrial customers, Panasonic Industrial Europe GmbH, a subsidiary of Panasonic Europe Ltd, addresses the key markets Automotive, AV/Communication, Appliance, Industry & Devices and Factory Solutions Divisions. “We value Panasonic as a supplier of high quality products and outstanding technical support”, explains Markus Zuehlke, Marketing Director Passive Components at Rutronik. “For example, the SP polymer electrolytic capacitors with their very low ESR-value are an interesting alternative to tantalum capacitors.”

“The extension of our franchise agreement is based on our excellent cooperation, which we have already intensified over the last 12 months, and takes place in order to develop and move our business forward in the future”, states Christian Bail, Sales Manager Broadline Distribution Europe at Panasonic Industrial Europe. “Panasonic really appreciates working together with our partner Rutronik and are looking forward to the next joint challenges and success stories.”

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