MouserMouser Electronics today shared a number of service advantages designed to help engineers obtain a speed-to-market edge throughout the design stage. The announcement was made at this year’s Electronica 2012, the world’s leading trade fair for electronic components, systems and applications held in Munich, Nov.13-16.

“One key component engineers always find in short supply is time,” states Mouser’s Vice President of EMEA Business, Mark Burr-Lonnon. “Whether it’s delivering the newest products, supplying information that turns knowledge into design know-how, or tools that further streamline the development process, engineers can have the upmost confidence that Mouser is always thinking of ways we can add value to the design chain. It’s Mouser’s way of helping engineers go from possibility to practicality, and all the way to a finished prototype faster than ever before.”

Mouser offers the following value-added advantages for its customers worldwide:

Stocking the Widest Selection of the Newest Products
Mouser stocks the world’s widest selection of the newest semiconductors and components available for design. They refer to this advantage as not just what’s new, but what’s next. By focusing on delivering the newest technologies and newest products, Mouser helps engineers gain an edge in product features and longer product lifecycles. In fact, Mouser supplies over 3 million products online from more than 450 leading manufacturers.

Active Product Lifecycles
When it’s time to start building designs, Mouser eliminates the guesswork in component selection. By clearly identifying End-of-Life, Obsolete and Not Recommended for New Design components, Mouser allows engineers to avoid potential project delays or costly redesigns during development often caused by designing in old components. Mouser also offers suggestions for similar products on replacements.

One Source for Design Information
From the start, Mouser saw its website as not only a way to easily purchase products, but also as a platform to give engineers information quickly. The Newest Products site on highlights new product launches. Engineers can view new products by category or manufacturer, allowing engineers to review detailed product specifications, datasheets and more. The other site on is focused on Applications & Technologies. This site highlights solutions based on applications and technologies, plus provides block diagram navigation to easily view recommended products for specific system functions. Other technical resources include articles covering industry trends and design issues. Plus, application design notes, tutorials, white papers, videos, and other solution-based content are available to aid the design process.

New and Improved Bill of Materials Import Tool
Rather than stand still, Mouser is always looking for innovative ways to improve its services. One example is found with its all-new BOM import tool. It is the industry’s first intelligent online BOM management tool. It recognizes that every customer is different. The ability to import data in multiple ways, add customized part data, maintain customers’ own formatting are a few of its many advantages. No exact part number, no problem. Mouser’s new BOM tool even features intelligent part search capabilities. It also provides real-time product pricing and availability.

New Design Services Program
Is your engineering staff overloaded? Lacking engineering expertise in a certain area? Do you have needs that you can’t or don’t want to staff full-time? Mouser has partnered with key engineering firms across Europe in offering a free Design Services Referral Program. The program connects your company with third-party design firms in your area for both turnkey and specialised design phase services – augmenting your prototyping and long-term production needs. It’s just another unique way the company is helping its customers compete in the world of now.

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