Awarded for high demand creation and exceptional sales performance
“In Mouser, we have seen both significant growth in sales and new customer count,’’ exclaimed Thierry Op de Beeck, Bourns’ Distribution Manager, EMEA. “We view Mouser as an integral part of our demand-creation strategy with their focus on our new products, speed to market and commitment to providing local international support being a major contributing factor in their success.”
The award was presented to Mouser President and CEO, Glenn Smith, at the recent Electronica Show in Munich, Germany, the world’s leading trade fair for electronic components, systems and applications.
“It’s a great honor for us to receive this distinction in Europe,” expressed CEO Smith. “Mouser opened our first office in Europe in 2008 and in just two years we’ve grown to be one of the top distributors in EMEA with design engineers. We have seen significant growth by focusing on introducing Bourns’ newest products to design engineers. We look forward to continuing our close partnership with Bourns well into the future.’’
A key factor behind Mouser’s exceptional growth in Europe has been the company’s numerous customer service locations strategically placed to provide local, personalized support to design engineers and buyers. The company currently has 14 locations globally. Mouser is keenly focused on providing today’s design engineers with a high level of service, excellent product information, rapid delivery, and the latest cutting-edge products from the world’s top suppliers. The result: Engineers can design with the newest technologies – giving them a competitive edge in features, product lifecycle, and speed to market. Mouser seamlessly transacts business in the customer’s local language and currency. The partnership with Bourns is one of many such win-win collaborations.
Mark Burr-Lonnon, Mouser Vice President of EMEA and APAC Business, elaborated on the point, “Mouser, with our local customer service locations, helps design engineers easily find the latest components and leading technologies to get their product developments to market much faster. This provides a strategic edge in product features and longer life cycles within today’s fiercely competitive marketplace.”