Mouser Electronics has signed an agreement to become Broadcomm’s first global eCommerce distributor.
It will offer a variety of Broadcom mass market products, including the Wireless Internet Connectivity for Embedded Devices (WICED) platform. Broadcom’s WICED Wi-Fi and WICED Smart development platforms provide original equipment manufacturers (OEMs) with a complete, simplified implementation of wireless connectivity, resulting in faster time-to-market for a broad range of Internet of Things (IoT) innovations.
“Mouser is thrilled to serve as Broadcom’s first online catalogue distributor,” said Jeff Newell, Mouser Senior Vice President of Products. “Mouser’s partnership with Broadcom provides customers worldwide with an enhanced selection of industry-leading products including Wi-Fi, Bluetooth Smart, and leading-edge RoboSwitch and StrataConnect Ethernet devices.”
“Mouser’s excellent semiconductor-centric marketing and search engine optimisation (SEO) capabilities make them an ideal choice as our eCommerce distributor,” said Vince Brocato, Broadcom Senior Director, Global Channel. “Our relationship with Mouser will allow us to expand our customer base and continue to scale our platform offerings.”
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