Harwin has named Digi-Key as the winner of its Global Marketing Outreach Award. The honour reflects Digi-Key’s worldwide success in bringing Harwin’s innovative connector product range to market, specifically recognising the effectiveness of the distributor’s marketing campaigns which have led to strong sales growth.
Comments Doug Steele, Harwin’s VP Global Distribution: “Harwin has been very active during this past year, introducing the new, multi-award-winning Gecko 1.25mm pitch hi-rel connector family. Digi-Key’s worldwide presence and proven routes to market are helping us bring this important new connector family to market globally and we are delighted to acknowledge their efforts with this award.”
“New product introduction is a vital portion of our day-to-day business, as we seek to offer our worldwide customers the latest and greatest in electronic components,” said Tom Busher, Vice President, Global IP&E at Digi-Key. “Giving our customers access to rugged, reliable products such as those manufactured by Harwin is a huge part of our success. We are honoured to receive this award and look forward to furthering this partnership and continuing to grow our companies together.”