GainSpan has signed a worldwide distribution partnership with Future Electronics.
GainSpan wanted a large distributor that is aligned with its MCU partners. It believes that Future Electronics has a focused programme in demand creation that aligns well with the company’s objectives. Future will provide sales, support and fulfillment services for GainSpan’s portfolio of low-power Wi-Fi modules, evaluation boards, and application development kits (ADKs). This includes the company’s recently announced GS2011M Wi-Fi/ZigBee IP module. GainSpan’s solutions make it quick, easy and cost effective for device and appliance manufacturers to add Wi-Fi connectivity to their products.
“Future Electronics’ size and their strength in demand creation support our strategy to aggressively grow our worldwide customer base,” said David Casey, vice president of worldwide sales, GainSpan. “With their strong wireless market focus, access to key vertical markets such as lighting, energy, security and home and building automation, and distribution agreements with GainSpan MCU partners, we believe our two companies align very well. We are confident that Future’s team of engineering and sales professionals will be very complimentary to our existing channel.”
“With the increasing demand for connected home devices and appliances, and wireless connectivity in general, GainSpan’s Wi-Fi products are a strong addition to our portfolio and offer cost effective solutions for these markets. In particular, the new GS2000 modules addressing Wi-Fi only applications as well as Wi-Fi/ZigBee combo requirements offer a differentiated option to our customer base,” said Kelly Murphy, director of marketing, RF & Wireless Solutions, Future Electronics.
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