Avnet Abacus has been recognised as the 2015 European Distributor of the Year by TE Connectivity (TE).
The award recognised the success of Avnet Abacus throughout the year, which resulted in solid growth due to the substantial increase in inventory of TE products.
Targeted marketing campaigns by Avnet Abacus contributed to its success by generating significant demand from electronics engineers across Europe.
The engagement of the Avnet Abacus sales and product specialists with TE’s e-learning platform, enabled better support of customers through improved product knowledge. Avnet Abacus has one of the highest numbers of TE certified sales representatives in the EMEA region.
Alan Jermyn, VP European Marketing at Avnet Abacus, commented: “TE is by far the largest connectivity manufacturer in the world, and to be recognised as its top distribution partner in Europe is a high accolade. Not only does it demonstrate our strength in sales performance, but it also shows our commitment to keep up to date with the latest products and technologies for the ultimate benefit of our customers.”
Avnet Abacus has done a good job of expanding our business in EMEA,” said Joan Wainwright, President, Channel and Customer Experience at TE. “There has been a clear commitment throughout the organisation to gain a thorough understanding of TE’s broad product portfolio, resulting in above-market sales results. We’re very appreciative of their support and our continued partnership.”
The award was presented at TE’s annual Global Distribution Summit in Atlanta, Georgia.
EMEA Aces: l to r Terrence Curtin – President, TE Connectivity; Alan Jermyn – VP European Marketing, Avnet Abacus; Luke Smith – TE Connectivity Line Manager, Avnet Abacus; Dan Borrelli – Supplier Management Director, Avnet; Tom Lynch – Chairman and CEO, TE Connectivity; Joan Wainwright – President Channel and Customer Experience, TE Connectivity