Anritsu Extends Electro Rent Disti Deal To UK

Anritsu has signed a distribution agreement with Electro Rent UK that extends the two companies existing relationship. Under the terms of the new agreement, Anritsu’s field analysers will be now also be available in the UK through Electro Rent. Electro Rent is a preferred reseller and rental partner in the United States and Canada.
“Anritsu is strongly invested in the growth and success of our distribution channel,” said Steve Wilding, Sales Director Western Region. “We believe that this agreement will ensure that Anritsu’s products become part of the range of leading test and measurement solutions that Electro Rent is able to offer, along with their outstanding customer service and technical support.”
The Anritsu solutions offered through Electro Rent in the UK include a range of microwave, RF and mobile protocol cable, spectrum, and network field analysers for the installation & maintenance market to meet all levels of communications test and measurement needs.
“We are truly excited about the possibility to offer sales of Anritsu’s solutions to Electro Rent’s existing and future customer base in the UK. Our goal is to provide the most attractive and complete mix of acquisition options for Anritsu’s field analysers and we believe adding sales of these selected Anritsu products to our offering will help us achieve that goal,” commented Mike Sullivan, UK Business Manager, Electro Rent UK.
As part of the agreement, Electro Rent will provide customers with sales and service support for the UK from its head office in London. These services will be offered on top of the support already provided for these products, like short term and long term Rent, Lease, Rent-Purchase, Rent-to-Own and Flex-term. Electro Rent has been investing and growing their business in the UK over the last 10 years, and has strong relationships with a wide range of key UK customers.