Rutronik Elektronische Bauelemente GmbH and TXC Corporation, the world’s largest manufacturer of quartz crystals in the MHz range, are boosting their cooperation. By establishing its first European office in Milan, TXC has enhanced its customer support, moving closer to its customers to provide even greater flexibility. A key element of this is its cooperation with the distributor Rutronik.
The TXC team in Europe is composed of sales staff and FAEs who, together with Rutronik’s expert backup, are able to offer customers even more design-in support as well as providing technical know-how through workshops and tech days. With optimized sales structures and a fast quotation system, the two partners are also looking to intensify their standard business. “To serve the European market you either need a comprehensive in-house structure, or you rely on a distribution partner,” explains Michele Aquaviva, Director Europe Sales Division with TXC. “In Rutronik we have found an outstanding partner whose many years of experience in the quartz crystal sector enable it to provide top-class design-in support and optimum logistical solutions. By our presence in Europe we are looking to build this partnership further, relying even more closely on the expertise and service offered by Rutronik.”
Rutronik has been distributing the full TXC product portfolio of quartz crystals, oscillators, SAW devices and timing modules Europe-wide for the last 15 years. Based on the broadliner’s global presence, fully backed by TXC, the products are now also available through Rutronik worldwide. They are targeted at the key automotive, automation and industrial markets. The automotive market is a key area of focus. TXC manufactures automotive-certified products (to AECQ200, PPAP) on a separate automotive production line. The Rutronik Vertical Team Automotive provides customers with application-orientated technical support to their design-in.
Rutronik Product Sales Manager Jörg Laszák comments: “In addition to its standard range TXC also offers custom products. This enables us to develop products jointly with our customers and TXC and put together closely tailored solutions. At the same time, with the TXC standard range we are able to offer a top-class alternative to other global quartz crystal manufacturers in the event of a shortage. This is part of our Second Source strategy. To respond rapidly to demand as it arises, we hold permanent stocks of the high runners among the standard components.”
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