Analog Devices Inc. today announced that it has appointed Anglia as a UK & Ireland distributor. Analog Devices is expanding its sales channel network in Europe to achieve double-digit growth of its semiconductor business in the region over three years.

Carsten Suckrow, Analog Devices VP of Sales for EMEA said, “Analog Devices believes it has a substantial opportunity to increase its share of the European semiconductor market, and Anglia has convincingly demonstrated that as a channel partner they can make a real and substantial contribution towards achieving this objective.”

He continued, “Anglia has shown that they have a real and deep understanding of Analog Devices’ key focus markets including industrial process control, metering systems and instrumentation. They have exceptionally strong relationships with UK customers in these and other sectors. Anglia’s technical support is particularly impressive. Their strong team of Field Applications Engineers work closely alongside customers’ design teams to ensure that their design goals are achieved.”

Commenting on the announcement, Steve Rawlins, CEO of Anglia said, “Analog Devices is a true world leader and their technology dominates key areas such as data converters. This appointment gives us a full portfolio of analog and power components to take to our customers.”

He added, “Anglia will invest substantially to ensure that we continue to exceed the expectations of our customers and suppliers in the context of this substantial expansion in our portfolio. This investment will include doubling our team of Field Application Engineers, who will all be trained by Analog Devices to an exceptional standard to ensure that they understand the portfolio fully and in depth, providing world class design support for our customers. We will also be putting in a very substantial profile of stock at our UK Distribution Centre to support demand on the franchise.”

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Anglia Embedded today announced that it has been appointed as UK and Ireland embedded channel distribution partner for Advantech, a world leader in single board computers (SBC), with effect from 31 March 2012. The agreement greatly strengthens the embedded distributor’s range for industrial automation, digital signage, kiosk and other embedded computing applications.

“Advantech completes Anglia Embedded’s full house of technologies from the world leading brands,” said Steve Rawlins, CEO at Anglia. “Anglia Embedded can now offer its customers a full portfolio of system components sourced from the world’s top brands, spanning displays, communications and SBCs.”

“We are pleased to welcome Anglia to the Advantech family of resellers,” said Bart de Vreese, European Channel Sales Director at Advantech. He continued, “The experience and knowledge of Anglia’s staff is what truly sets them apart. Adding the Advantech Embedded Core range to its display and connectivity product lines will enable Anglia to offer a full solution to its customers, enhancing its commitment to understand, apply and deliver.”

According to David Pearson, Technical Director at Anglia, the agreement with Advantech is hugely significant because it is a world leader in industrial PCs, panel PCs, rack mount PCs and standalone PC and ARM core based embedded boards. “Advantech has been building top quality, high performance computing platforms since 1983. Anglia Embedded is proud to add this key line to its portfolio.” he said.

Paul Senior, Divisional Marketing Manager for Anglia Embedded added, “Embedded computing technologies from Advantech package the popular PC architecture in a range of formats to support the growing diversity of embedded computing applications that are enabling an intelligent planet. Their products are enabling companies to use less energy in their premises, optimise their manufacturing processes, communicate with their customers through inspiring interactive digital signage, and improve their security.”

In addition to Advantech, the Anglia Embedded line-up of quality embedded products also includes Hitachi displays and Cinterion, connectBlue, Fastrax and Telegesis wireless technologies.

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Anglia has been appointed as 2011 Broadline Distributor of the Year by HARTING Ltd., the UK operation of Europe’s leading manufacturer of electronics and electrical connectors.

Anglia, based in Wisbech, Cambridgeshire, is the UK’s leading independent authorised distributor of semiconductors, optoelectronics, connectors, and passive and electromechanical components. A signatory of the ADS SC21 programme, the company holds AS9120, ISO9001 and ISO14001 accreditations and IECQ-CECC qualification.

Commenting on Anglia’s success, Jane Bacon, Electronic Distribution Manager for HARTING, said: “This award is in recognition of the efforts of the whole team at Anglia. The UK electronics market in 2011 has offered strong growth opportunities coupled with lead-time challenges, and Anglia’s focus on high levels of customer service, technical support and a willingness to commit to stock has enabled them to maximise the opportunities on offer.”

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UK electronic component distributor Anglia Components today announced that it has been named Distributor of the Year for Murata, after capturing number 1 position in the UK and Ireland network for the second year in succession.

Presenting the award, Glenn Palmer, Managing Director of Murata Electronics UK said, “My congratulations to the team for the exceptional sales growth that they achieved in recent years and congratulations for maintaining their number 1 position in the UK & Ireland. In a challenging market, this really is an outstanding achievement, and we are confident that this will be maintained in the next few years.”

Graham Bridger, Marketing Director at Anglia, said, “Murata is recognised worldwide as an ‘Innovator in Electronics’ and Anglia’s focussed team have invested enormous energy into taking their solutions to market. As a result, Murata’s passive and power products have made a difference to countless customer designs, strengthening our relationship with these customers and building our profile with Murata. We are delighted with our success.”

Anglia stocks and supports a very wide range of Murata components, from passive components including suppression filters and sound components to the Murata Power Solutions range of DC-DC converters, AC-DC power supplies and magnetics.

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Anglia a franchised distributor for Welwyn, BI and IRC resistors Qualified to supply CECC components

Anglia today announced that it has been appointed as franchised distributor for the UK and Ireland by TT electronics, a world leading manufacturer of resistive components. Under the agreement, Anglia can supply the Welwyn Components, BI and IRC ranges including CECC and Mil approved components.

TT electronics strengthens Anglia’s product portfolio with the addition of specialist and innovative resistive products including high power, current sense, flameproof, pulse withstanding, fusible, high value, high voltage, precision and temperature sensing ranges. In addition, TT electronics has qualified Anglia to supply its entire range of CECC release and Mil approved resistive products.

Commenting on the agreement, Simon Barber, Sales Director Northern Europe, TT Electronics Components Group, said, “Anglia’s investment in its Hi-Rel division is extremely impressive, and we believe that they will expand our customer reach in the UK and Ireland. They have an enviable reputation in the market for developing passive and semiconductor business and we believe their design in approach will increase our share of the industrial, defence, aerospace, hybrid vehicle, alternative energy and medical markets for value add passive, electromechanical and connector families. We are delighted to announce our partnership with Anglia Components.”

Prior to the signing of the agreement, TT electronics audited Anglia for the supply of its CECC and Mil approved products. Following this inspection, Anglia’s CECC qualification has been extended to cover the relevant TT electronics ranges, and its certificate and database entry updated. The new certificate can be found on Anglia’s website, and its updated entry viewed in the IECQ-CECC online supplier database. The TT electronics franchise complements the existing ranges of CECC qualified capacitors from AVX and Syfer offered via Anglia’s specialist division, Anglia Hi-Rel.

Anglia has invested strongly in its military and aerospace customers over the last two years, and is one of only a few elite distributors to hold AS9120, one of the world’s most demanding standards for the supply of components for safety-critical flight systems. It also holds ISO9001 and ISO14001 approvals and is a signatory of the ADS SC21 programme. Anglia Hi-Rel offers its customers full lot traceability, full approval documentation, ESD compliant handling and industry / MIL part number translation and conversion.

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Anglia today announced the formation of Anglia Hi-Rel a new specialist business division addressing customers in key aerospace, defence, industrial and medical market sectors.

Anglia is accredited and qualified to the most demanding quality and supply standards in order to offer high reliability products and meet stringent supply chain requirements. A signatory of the ADS SC21 programme, Anglia holds AS9120, ISO9001, ISO14001 accreditations and IECQ-CECC qualification which ably demonstrate Anglia’s abilities to fully support the supply chain requirements specific to these industries.

Steve Rawlins, CEO at Anglia, said, “Anglia has made a very significant investment in enhancing and developing its supply chain capabilities for specialist high reliability markets. The formation of Anglia Hi-Rel as a specialised business allows us to address the needs and requirements of these very specialist customers. Suppliers and customers recognise our considerable experience and expertise in logistics and engineering.”

Anglia offers a very high standard of service to its customers, including full lot traceability, full approval documentation, ESD compliant handling and industry/MIL part number translation and conversion. The new Anglia Hi-Rel division markets products from leading blue chip suppliers including AVX, Syfer, Bourns and Intersil.

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Anglia strengthened its analogue power portfolio and its grip on the solid state lighting sector with the announcement that it has been appointed as UK distributor by Supertex Inc., a recognised leader in high voltage analogue and mixed signal integrated circuits. Supertex is widely acknowledged as the number one brand for LED drivers. Anglia now has exclusive distribution rights for the UK and Ireland effective from 1st January 2011.

John Bowman, Marketing Director – Semiconductors, Anglia commented, “Anglia is growing in strength in analogue and has seen particularly exciting growth for its Anglia Lighting business addressing the solid state lighting market. The Supertex product range enhances and complements our technology solutions for powering and controlling solid state lighting applications. Supertex also has a strong product offering supporting the ultrasound sector of the medical market.”

Commenting Juan Sivelo, EMEA Area Sales Manager, Supertex Inc. said, “Our products and technologies align strongly with many applications in the expanding solid state lighting market. Anglia has demonstrated considerable strength in analogue silicon, and established a strong solid state lighting business. We look forward to developing new business opportunities with Anglia and their customers.”

Solid state lighting is creating a significant impact in today’s lighting industry which is seeing the benefits of long lasting, energy efficient LED technology. Anglia Lighting is dedicated to providing a broad range of products to manufacturers, contractors and installers of LED lighting systems with the emphasis on inventory, technical support and design guidance. Anglia Lighting’s in-house design capability can assist manufacturers during the design process, from selecting LEDs, matching them with drive circuitry, cooling components and lenses, through to PCB layout and production. This capability is backed up by Anglia’s in-depth stock profile on key product lines from market-leading suppliers.

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Distributor creates board-level semiconductor marketing position

Anglia Components, the UK’s leading independent electronic component distributor, has promoted John Bowman to its board, giving him the newly created position of Marketing Director – Semiconductors.

The appointment is a further mark of Anglia’s commitment to invest in its fast-growing semiconductor business, according to Steve Rawlins, CEO. “John has shown outstanding leadership and vision during his 13 years with Anglia, for example in growing ST as a strategic semiconductor franchise and building our M2M business. We believe that he has a big contribution to make to Anglia as we grow, further extending our semiconductor franchise base and opening new business areas,” he said, adding that the distributor has enjoyed an exceptional year, growing 35%.

John Bowman commented, “I am excited and honoured to be invited to join the Anglia board. I’m passionate about Anglia’s business and passionate about technology, and this is a fantastic opportunity to play a part in taking the business forward. Anglia’s success has been based on aligning its product offerings and service levels with the needs of customers in the UK, and my role will be to maintain this alignment, both in our existing markets and by creating new markets based on new technologies as they develop.”

Bowman was promoted to Divisional Marketing Manager for Semiconductors in 2007, a role which saw him take responsibility for forming Anglia M2M and Anglia Displays, building the franchise base for these two businesses. He has been at Anglia for 13 years and his career has included management roles in Business Development and Field Application Engineering. He joined in 1997 as Field Sales Engineer. Prior to this he was with TT Group plc.

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Anglia M2M has announced a new authorised distribution agreement with Swedish based wireless company connectBlue, strengthening its support for all the popular wireless communications standards. A leading provider of wireless solutions, connectBlue offers ready to use modules supporting Bluetooth®, Wireless LAN and ZigBee.

“All connectBlue modules are fully certified and utilize the same standard interface for compatibility over product generations and across wireless technologies. This means our customers can grow together with us over time,” commented Martin Engdahl, connectBlue Director of Sales. “Right now, we are in a very expansive phase which will be enhanced by our new partnership with Anglia M2M. We expect continued growth in the use of wireless based technology in new and evolving markets, and Anglia is the ideal distribution partner to develop these opportunities.”

Andrew Pockson, Divisional Marketing Manager, Anglia said: “The addition of connectBlue to Anglia M2M significantly enhances our ability to supply and support our customers with wireless modules and solutions. The use and implementation of wireless based machine-to-machine applications is increasing, and we fully expect to develop design-in opportunities in a wide range of both traditional and innovative application areas with connectBlue’s solutions and products.”

Founded in 2000, and providing support for wireless applications in demanding industrial and commercial environments, connectBlue’s wireless expertise encompasses Bluetooth® technology, Wireless LAN 802.11 a/b/g/n, ZigBee/IEEE 802.15.4, wireless serial and Ethernet port adapters and NFC (near-field communication).

Launched in October 2009, Anglia M2M has a line-up of 15 market leading suppliers including Cinterion, Fastrax and Telegesis as well as connectBlue. It offers embedded wireless communications modules and components supporting all of the major wireless communications standards in common use for machine-machine communications today. Alongside Cinterion GSM and GPRS modules, Fastrax GPS and Telegesis ZigBee technology, it offers best in class WiFi, WiMAX, Bluetooth, and Ethernet solutions as well as powerline communications and other supporting products. A full range of antennas from CTi and Antenova is also included in the range. Anglia M2M customers are offered these integrated technologies backed by in-depth technical and logistical support. To complete the service to M2M customers, Anglia M2M offers Data SIM card and tailor-made airtime solutions.

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Awarded IECQ-CECC qualification to support defence and aerospace requirements

Anglia Components, the UK’s leading privately owned electronic component distributor, strengthened its presence as a supplier of electronic components to defence and aerospace customers with the announcement that it has been qualified by the British Standards Institution (BSI) for the supply of IECQ-CECC approved product.

Anglia is already one of an elite few distributors to hold AS9120, one of the world’s most demanding quality standards, accrediting the company to supply components for safety critical flight systems for the aerospace and defence industries. It is also a signatory of the ADS SC21 programme. Before awarding the IECQ-CECC qualification, BSI examined Anglia’s processes for the handling, storage and management of product in detail, to ensure that full lot traceability of any IECQ-CECC certified devices passing through its warehouse would be maintained.

Commenting, Steve Rawlins, CEO of Anglia, said, “The BSI have satisfied themselves that Anglia has the skills, the controls and the documentation procedures in place to handle IECQ-CECC qualified product. Gaining this approval is a further significant step in demonstrating to our military and aerospace customers that we are fully capable to support their supply chain requirements.”

Anglia serves an extensive military and aerospace customer base and supplies high reliability components from franchises including AVX and Syfer. Anglia is working towards gaining formal recognition under the SC21 programme, and expects to achieve this within six to nine months.

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