Category

Allied

Category

New Year, new name. Distributor Allied Electronics says the company will begin operating under a new trade name and will be known as Allied Electronics & Automation, effective immediately. The company’s ownership and staff have not changed. “Our new name better reflects our business as a premier distributor of electronics, and automation and control products,” says president Steve Newland. “For some time, Allied has focused on meeting the demands of our core industrial automation customers. It is time for our name to match what our customers have come to expect from us.” “Our new identity has been underway for several years now,” says VP of eCommerce and marketing Dan Stewart. “We started as Allied Radio 90 years ago, and we evolved during the 1970s into Allied Electronics, when our business moved from radio parts to electronic components. Our business has evolved, again, into serving the automation and control market. It…